sneakers

Nike

The dominant force in sneaker resale. Nike's Jordan and Dunk lines drive the majority of secondary market volume, with heritage colorways maintaining persistent premiums.

By ResalePrice​Guide EditorialPublished: 2026-08-27Market data updated: 2026-11-04

Brand History

Nike has dominated the sneaker resale market since the rise of limited-release retros and collaborations in the 2010s. Dunks, Air Force 1s, and Air Max lines each have distinct resale behavior driven by release volume and hype cycles.

Market Snapshot

Median Sold Price

$87.88

Typical Range (P25–P75)

$35.99 – $443.50

Full Range

$50.00 – $387.50

Listings Analyzed

394

Last Updated: 2026-11-04

What Affects Resale

Release volume is the single biggest factor — general releases like the Dunk Low Panda saturate quickly and trade below retail, while limited collaborations hold or exceed retail for months.

Brand Resale Index

Brand Resale Index

82.6

Value Retention

71.7

Momentum

Pending

Liquidity

94.9

Stability

95.0

Qualifying Products

7

Last updated: 2026-11-04

View Brand Resale Index Methodology

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Curated Collection

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